A husband, father, sports physician, friend and all-around fantastic person, Keith Hardy lived his life with the utmost integrity, class and love of life. His passion for helping others was evident moments after meeting him and his hard work and upbeat personality always brought a smile to peoples’ faces. Keith tragically passed away doing what he loved in 2012 on the eve of his 4th year as our US Medical Director on the Ride to Conquer Cancer.  To create a lasting memory of Keith within the Rockdoc community the Dr. Keith Hardy Spirit Award is awarded annually to an extraordinary member of the Rockdoc team who stands out with their commitment and positivity. An annual donation to a charity that represents the way Keith lived, is made in his memory.